Our BBQ spice rub is the perfect combination of spices, seasonings and herbs that can be spread over foods, especially meat and poultry, before grilling, roasting or slow-cooking. Rubs are often used in grilling and smoking because the seasoning penetrates the meat during the cooking process. Rubs also add flavor and texture to all meats. It is recommended that you work a generous amount into the meat up to 24 hours before cooking; cover and refrigerate the meat until ready to use. Apply a second coat just before grilling or smoking.